- Responsible for managing various BUs including Retail, Outlet, Home Builder, Direct Sales and
e-Commerce
- Manage all branches of Grand Home Mart and sales team, set guidelines for sales operations and
prepare guidelines for reporting, storing data and as well as suggest solutions to problems solving
to achieve goals of the retail division which consists of showroom sales, wholesale, direct sales
and sales administration
- Give advice, recommendations and provide information and analysis reports for decision making
to executives
- Prepare sales and marketing business plan, present vision and ideas for retail business, modern
trade and e-Commerce
- Analyze financial projection plan to set organizational goals and conduct market analysis on both
internal and external factors using PESTEL, Five-Force, SWOT & TOWS matrix to determine
strategies to increase sales and reduce costs
- Sourcing for new products to import and sell as House Brand products, increase sales channels
for all BUs under supervision
- Carry out improvements in sales operations to increase efficiency, develop digital retail roadmap
- Maintain good relationship with customer, meet and visit VIP/C-Level customers to expand
opportunities for up-selling, cross-selling, prepare market research reports and competitor
analysis
มิถุนายน 2565 ถึง กันยายน 2565
Retail Manager
Roca Bathroom Products (Thailand) Co., Ltd.
สำหรับสมาชิกเท่านั้น
(Wholesale of plumbing and heating equipment and supplies and sanitary equipment)
- Manage the sales team and expand the business to achieve the sales target. - Create sales
strategies with senior management. – Meet and visit new customers and existing customers -
Manage the sales team in terms of team performance and individual KPIs - Recruit and refer new
salespeople
- Define and execute marketing and products management strategies with a focus on short-term
and long-term business plans to achieve the company's sales revenue goals - Coordinate with
internal teams for pricing strategies for product new launches
- Create innovations or new ways to sell and always expand new opportunities to create business
opportunities, including exploring markets that the products can be sold to, Contact and proceed
to open new stores to support growth
- Control, track and monitor sales as well as customer visits, listen to the opinions and needs of
customers. Solve various sales-related issues and make decisions that affect and relate to sales
- Determine the priorities of the workflow, prioritize the important tasks and pay attention to
events that may change the operation of the various procedures, Make the right decisions when
changes in action plans occur.
- Coordinate the delivery of goods with related parties for customers to receive product on time,
follow up on payment from customers, taking care of customer service throughout the sales and
following up aftersales, build and maintain good relationships with existing and potential
customers.
- Conduct reporting for market research and competitor analysis
- Analyze and estimate sales of the department, Collect and analyze sales data, market conditions
and movement of competitors, supervising and solving the group's sales problems.
- Create a satisfactory result for the business and reap the results of customer satisfaction from
helping customers identifying problems and help finding solutions for customers as well as being
a role model for subordinates
ตุลาคม 2560 ถึง พฤษภาคม 2565
Division Sales Manager
Premier Products Public Company Limited
สำหรับสมาชิกเท่านั้น
- Plan and manage team to achieve objectives according to planned sales strategies with
appropriateness to target group as well as maintaining good relationship with customers
- Solve problem for subordinate salespersons, review salesperson reports and provide support/
solutions to any of their problems
- Approve on quotations according to authorized pricing, review and approve on any changes
- Review and approve on production order form sent to factory
- Coordinate with other divisions and departments to reach company’s goal such as Marketing
department for sales promotion to customers as well as harmonize with Demand sector in order
to know type of products and amount needed, collect and analyze competitors’ information
- Work closely with sales team to close deals, suggest technics from experience and determine
goals and strategies for the team
- Monitor daily, monthly, quarterly and annual sales result in terms of quotations, invoices, money
collecting and sales forecast, schedule frequent sales team meeting to ensure the same direction
- Develop sales team to full potential efficiency, arrange sales area, customer grouping and
effectively plan for each account
- Budget preparation, control and monitor sales profit of the division to meet annual budget
July 2016 – September 2017
Assistant Marketing Manager, Boonthavorn Lighting Center Company Limited
(Modern Trade Department Store for all Lighting products)
- Responsible for creating sales & marketing promotion to boost sales
- Administer company’s online medias such as Facebook, Instagram, e-Commerce, Website, etc.
plus design and create ads pic in those online medias
- Manage marketing activities such as Open House, Campaign & Promotion during festivals and
important days
- Create price promotion and product selection for discount
- Coordinate with company’s sales department and warehouse as well as assist front shop PC
(Product Consultant)
- Liaise with suppliers purchasing departments and sales departments
- Review contracts and proceed on entering into agreement with suppliers
- Competitors market survey and finding new premium products to expand market
▪ March 2014 – June 2016
Sales Representative Modern Trade, Racer Electric Thailand Company Limited
(Lighting products and electric cable and wiring)
- Responsible for Sales-in volume and Sales-out volume of modern trade e.g. Boonthavorn, Grand
Home Mart, MAKRO
- Coordinate with both Racer marketing department and customers marketing departments to
create and propose tactics and promotion to increase sales
- Liaise with customers purchasing departments and front shops to drive sales growth
- Deal with immediate issues e.g. logistics and inventory problems to ensure delivery
- Formulate sales strategy and coordinate for Clearance Sales
- Arrange shelf and space for sales promotion
- Track Purchase Order to ensure accuracy and on-time process
- Manage and assist front shop PC (Product Consultant) to ensure high performance and sales
target as well as to help solving work issues
- Design and create brochures and print-ads for sales promotion
- Visit and maintain good relationships with customers
- Monitor competitors’ movement and market assessment
▪ October 2013 – February 2014
Sales Supervisor Bangkok and its vicinity area, Phitphisarn Group Company Limited
(Interior Decoration and Building Materials Manufacturer)
- Responsible for supervision of sales division in Bangkok and its vicinity area
- Drive and take care of sales in Modern Trade Malls e.g. Boonthavorn, HomePro, Grand Home
Mart etc.
- Drive and take care of sales in both wholesalers and retailers
- Gather, summarize and conduct analysis of sales report of all subordinates
- Analyze sales figure, sales forecast and sales strategy
- Conduct and analyze IMC (Integrated Marketing Communication) for product promotion to
increase sales and sustain brand loyalty
- Maintain good relationship with customers for sustainable growth
ประวัติการฝึกอบรม
ไม่ได้ระบุ
Premier Products PCL.
Management and Leadership Core Value
ไม่ได้ระบุ
The Consulting Engineers Association of Thailand
Management and Leadership Core Value by Premier Products PCL. ▪ Laws related to construction contracts
ความสามารถ
ความสามารถทางภาษา
พูด (ดีมาก) อ่าน (ดีมาก) เขียน (ดีมาก)
พูด (พอใช้) อ่าน (พอใช้) เขียน (พอใช้)
ไทย 35 คำ/นาที อังกฤษ 40 คำ/นาที
รถยนต์ ,รถจักรยานยนต์ ,
รถยนต์ ,
▪ Ability to operate well with applications such as MS Office: MS Word, MS Excel, MS PowerPoint,
MS Project, MS Visio, MS Outlook, MS Power BI, Lotus Notes, Adobe Photoshop CS, DIALux,
Microsoft Windows, Web Browsers
▪ Solid experience in SAP, Oracle and Salesforce
▪ High ability in organization communication management
▪ High experience in analyzing market demand and market opportunity
▪ Responsible, good team player, effective interpersonal and negotiation skills
โครงการ / ผลงาน / เกียรติประวัติ / บุคคลอ้างอิง
Sales team Excellence Award 2020, Premier Products Public Company Limited