ตำแหน่ง Marketing Manager (Japanese Restaurant)

บริษัท Impact Exhibition Managment Co.,ltd

ที่อยู่บริษัท

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
• Establish and develop Corporate Identity standards for each and every Restaurant concept developed by the company, ensuring a consistent image and brand recognition for every outlet in every location.
• Establish and develop a Marketing strategy for each and every concept to ensure a successful and consistent business development, including LSM promotion and Brand Promotion.
• Plan and oversee execution of all marketing campaigns for the restaurants, achieving a maximum penetration and effective media selection based on market segmentation.
• Develop and manage all Restaurants advertising campaigns adapting them to each concept, outlet locations and targeted market segment.
• In partnership with Chef Manager and Restaurant Managers, organize and implement a successful yearly promotion calendar (daily, monthly, yearly specials…) for each restaurant concept based on their market segment, seasons and outlets locations.
• Responsible for keeping the restaurants websites up-to-date with news, photos, promotions, menu changes.
• Responsible for creating and building a strong social network presence using online social networking sites adapted to each restaurant concept and their respective Market segment.
• Organize and supervise the production of all promotional material for the outlets, including menus, special promotions, and signage.
• Supervise and coordinate the work of the Creative team of the Restaurants to ensure a consistent production of all designs required in a timely manner and following the Corporate Identity Guidelines of each Restaurant concept.
• Ensure production of analysis reports for all marketing activity of the Restaurants: Executive Summary, Marketing Campaign analysis, financial analysis and conclusions/ recommendations.
• Data System: Develop and Manage a Restaurant Customer Database with all relevant information, applying relevant data protection laws. Organize accurate collection of data in the restaurants.
• Cost Control: Manage the Restaurant Marketing budget effectively to ensure delivery of all aspects of the required plan within established budget. This includes accurate reporting on all relevant budget vs. actual spent.